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The Most Popular Influencers In The UK Beauty Industry (A – Z)

UK beauty influencers play an essential role in the beauty industry by providing a platform for promoting new products and trends, sharing tips and advice, and fostering a community of like-minded individuals who are passionate about beauty and personal care. They have a significant influence on the purchasing decisions of their followers and are a valuable resource for anyone looking to stay up-to-date on the latest beauty trends and products.

  • Aimee Song
    (@aimeesong)

    Aimee is a British fashion and beauty influencer with over 5 million followers on Instagram. She’s known for her minimalist and chic style
  • Alex Box
    (@thealexbox)

    Alex is a British makeup artist and beauty innovator with over 40,000 followers on Instagram. She’s known for her creative and avant-garde makeup looks, as well as her work with fashion brands and magazines.
  • Alex Steinherr
    (@alexsteinherr)

    Alex is a British beauty journalist and influencer with over 200,000 followers on Instagram. She’s known for her skincare expertise and her affordable skincare collaboration with Primark.
  • Alyssa Coscarelli
    (@alyssainthecity)

    Alyssa is a British fashion and beauty influencer with over 300,000 followers on Instagram. She’s known for her colorful and playful fashion sense, as well as her beauty and skincare tips.
  • Amena Khan
    (@amenakhan)

    Amena is a British beauty influencer and entrepreneur with over 700,000 followers on Instagram. She’s known for her hijab-friendly makeup tutorials, as well as her skincare and haircare tips.
  • Anne-Marie
    (@annemarie)

    Anne-Marie is a British singer and beauty influencer with over 14 million followers on Instagram. She’s known for her colorful and bold makeup looks, as well as her music career.
  • Ateh Jewel
    (@atehjewel)

    Ateh is a British beauty journalist and influencer with over 20,000 followers on Instagram. She’s known for her advocacy for diversity and representation in the beauty industry, as well as her expertise in skincare and makeup.
  • Beauty Bay
    (@beautybaycom)

    Beauty Bay is a British online beauty retailer with over 1 million followers on Instagram. Their page features makeup and skincare tips, product launches, and customer reviews.
  • Caroline Hirons
    (@carolinehirons)

    Caroline is a British beauty expert and influencer with over 200,000 subscribers on her YouTube channel. She’s known for her expertise in skincare, as well as her product reviews and advice on industry trends.
  • Cher Webb
    (@cherwebbmakeup)

    Cher is a British makeup artist and beauty influencer with over 50,000 followers on Instagram. She’s known for her signature fresh and glowing makeup looks, as well as her work with celebrity clients.
  • Chloe Boucher
    (@chloeboucher)

    Chloe is a British beauty influencer with over 100,000 subscribers on her YouTube channel. She’s known for her makeup tutorials, product reviews, and skincare tips.
  • Chloe Morello
    (@chloemorello)

    Chloe is an Australian beauty influencer with a large UK following. She has over 1.3 million subscribers on her YouTube channel, and she covers topics like makeup, skincare, and haircare.
  • Dr. Sam Bunting
    (@drsambunting)

    Dr. Sam is a British dermatologist and skincare expert with over 50,000 followers on Instagram. She’s known for her expertise in skincare ingredients and routines, as well as her product recommendations and skincare clinic.
  • Ellie Blakeney
    (@ellie.blakeney)

    Ellie is a British beauty influencer with over 50,000 followers on Instagram. She’s known for her colorful and creative makeup looks, as well as her advocacy for representation and inclusivity in the beauty industry.
  • Em Ford
    (@mypaleskinblog)

    Em is a British beauty influencer with over 1 million subscribers on her YouTube channel. She’s known for her advocacy for body positivity and her acne coverage tutorials.
  • Em Sheldon
    (@emshelx)

    Em is a British fashion and beauty influencer with over 100,000 followers on Instagram. She’s known for her aspirational and luxurious content, as well as her fashion and beauty tips.
  • Emily Canham
    (@emilycanham)

    Emily is a British fashion and beauty influencer with over 800,000 subscribers on her YouTube channel. She’s known for her relatable and down-to-earth personality, as well as her makeup and skincare tips.
  • Fleur De Force
    (@fleurdeforce)

    Fleur is a British YouTuber and beauty influencer with over 1.5 million subscribers. She’s known for her beauty and lifestyle content, and she’s also the author of several books, including “The Glam Guide” and “The Luxe Life.”
  • Freddy Cousin-Brown
    (@freddycousinbrown)

    Freddy is a British makeup artist and beauty influencer with over 200,000 followers on Instagram. She’s known for her creative and bold makeup looks, as well as her tips and tutorials on how to achieve them.
  • Gemma Louise
    (@gemmalouisemiles)

    Gemma is a British beauty influencer with over 100,000 subscribers on her YouTube channel. She’s known for her natural and minimal makeup looks, as well as her product reviews and skincare tips.
  • Grace F Victory
    (@gracefvictory)

    Grace is a British writer, presenter, and mental health advocate. Her Instagram and YouTube channels cover topics like beauty, fashion, and body positivity, as well as mental health and social issues.
  • Hannah Martin
    (@hannahmartinmakeup)

    Hannah is a British makeup artist and beauty influencer with over 20,000 followers on Instagram. She’s known for her expertise in makeup and beauty, as well as her product reviews and tutorials.
  • Helen Anderson
    (@helenanderz)

    Helen is a British fashion and beauty influencer with over 500,000 subscribers on her YouTube channel. She’s known for her alternative and edgy style, as well as her makeup and skincare tips.
  • Huda Kattan
    (@hudabeauty)

    Huda is a beauty blogger and makeup artist with over 47 million followers on Instagram. She’s known for her cosmetics line, Huda Beauty, which includes products like the Desert Dusk Eyeshadow Palette and the #FauxFilter Foundation.
  • Inthefrow
    (@inthefrow)

    Inthefrow is a British fashion and beauty influencer with over 1 million followers on Instagram. She’s known for her luxurious and aspirational content, as well as her beauty and skincare tips.
  • Jake-Jamie Ward
    (@makeupbyjakejamie)

    Jake-Jamie is a British makeup artist and skincare expert with over 300,000 followers on Instagram. He’s known for his accessible and inclusive approach to beauty, and his Instagram often features before-and-after transformations using his favorite products.
  • Jamie Genevieve
    (@jamiegenevieve)

    Jamie is a Scottish makeup artist and beauty influencer with over 1 million followers on Instagram. She’s known for her creative and colorful makeup looks, as well as her tutorials and product reviews.
  • Jordan Lipscombe
    (@jordanlipscombee)

    Jordan is a British beauty influencer with over 1 million subscribers on her YouTube channel. She’s known for her makeup tutorials, product reviews, and lifestyle vlogs.
  • Jordan Samuel
    (@jordansamuelskin)

    Jordan is a British skincare expert and influencer with over 100,000 followers on Instagram. He’s known for his expertise in skincare ingredients and routines, as well as his product recommendations.
  • Justine Jenkins
    (@justinejenkins)

    Justine is a British makeup artist and beauty influencer with over 30,000 followers on Instagram. She’s known for her natural and glowing makeup looks, as well as her work with celebrity clients.
  • Kadeeja Khan
    (@emeraldxbeauty)

    Kadeeja is a British beauty influencer with over 900,000 followers on Instagram. She’s known for her advocacy for inclusivity and representation in the beauty industry, as well as her makeup and skincare content.
  • Katie Jane Hughes
    (@katiejanehughes)

    Katie is a British makeup artist and beauty influencer with over 600,000 followers on Instagram. She’s known for her colorful and creative makeup looks, as well as her expertise in skincare and product recommendations.
  • Kaushal Beauty
    (@kaushal)

    Kaushal is a British beauty influencer with over 2 million subscribers on her YouTube channel. She’s known for her colorful and creative makeup looks, as well as her skincare and haircare tips.
  • Kayali
    (@kayali)

    Kayali is a British fragrance brand founded by Huda Kattan and her sister Mona. Their Instagram page has over 500,000 followers and features their latest fragrance launches, as well as customer reviews and testimonials.
  • Keilidh Cashell
    (@keilidhmua)

    Keilidh is an Irish makeup artist and beauty influencer with over 700,000 followers on Instagram. She’s known for her stunning and colorful makeup looks, as well as her tutorials and product reviews.
  • Lisa Eldridge
    (@lisaeldridgemakeup)

    Lisa is a British makeup artist and beauty influencer with over 1.1 million subscribers on her YouTube channel. She’s worked with celebrities like Kate Winslet and Keira Knightley, and she’s also the author of “Face Paint: The Story of Makeup.”
  • Lisa Potter-Dixon
    (@lisapotterdixon)

    Lisa is a British makeup artist and beauty influencer with over 30,000 followers on Instagram. She’s known for her expertise in makeup and beauty, as well as her product reviews and tutorials.
  • Liv Purvis
    (@livpurvis)

    Liv is a British fashion and beauty influencer with over 250,000 followers on Instagram. She’s known for her classic and timeless style, as well as her beauty and skincare tips.
  • Lorna Luxe
    (@lornaluxe)

    Lorna is a British fashion and beauty influencer with over 1 million followers on Instagram. She’s known for her chic and stylish outfits, as well as her beauty and skincare tips.
  • Lydia Elise Millen
    (@lydiaemillen)

    Lydia is a British fashion and beauty influencer with over 1 million followers on Instagram. She’s known for her luxury fashion and beauty content, as well as her lifestyle posts.
  • Lydia Millen
    (@lydiamillen)

    Lydia is a British fashion and beauty influencer with over 1 million followers on Instagram. She’s known for her luxurious and aspirational content, as well as her skincare and beauty tips.
  • Lydia Rose
    (@fashioninflux)

    Lydia is a British fashion and beauty influencer with over 700,000 followers on Instagram. She’s known for her trendy and affordable fashion finds, as well as her beauty and skincare tips.
  • Mary Greenwell
    (@marygreenwell)

    Mary is a British makeup artist and beauty influencer with over 40,000 followers on Instagram. She’s known for her work with celebrity clients such as Princess Diana and Cate Blanchett, as well as her expertise in makeup and beauty.
  • Mollie King
    (@mollieking)

    Mollie is a British singer and beauty influencer with over 1 million followers on Instagram. She’s known for her natural and glowing makeup looks, as well as her fashion and lifestyle content.
  • Molly-Mae Hague
    (@mollymae)

    Molly-Mae is a British beauty influencer with over 5 million followers on Instagram. She’s known for her makeup tutorials, product reviews, and lifestyle content.
  • Nadia Anya
    (@nadiaanya__)

    Nadia is a British beauty influencer with over 200,000 followers on Instagram. She’s known for her colorful and creative makeup looks, as well as her advocacy for diversity and representation in the beauty industry.
  • Nadine Baggott
    (@nadinebaggott)

    Nadine is a British beauty journalist and influencer with over 100,000 subscribers on her YouTube channel. She’s known for her expertise in skincare and makeup, as well as her product recommendations and interviews with industry experts.
  • Nikki Makeup
    (@nikki_makeup)

    Nikki is a British makeup artist and beauty influencer with over 1 million followers on Instagram. She’s known for her signature glam makeup looks, as well as her work with celebrity clients and fashion brands.
  • Niomi Smart
    (@niomismart)

    Niomi is a British fashion and beauty influencer with over 1.5 million subscribers on her YouTube channel. She’s known for her healthy lifestyle content and her natural beauty looks.
  • Nyma Tang
    (@nymatang)

    Nyma is a British beauty influencer and diversity advocate with over 900,000 subscribers on her YouTube channel. She’s known for her “Darkest Shade” series, in which she tests the darkest shades of foundation from different brands to promote inclusivity in the beauty industry.
  • Patricia Bright
    (@thepatriciabright)

    Patricia is a British beauty and lifestyle influencer with over 1.5 million subscribers on her YouTube channel. She’s known for her uplifting and motivational content, as well as her beauty and fashion tips.
  • Roksana Janiszewska
    (@rokdot)

    Roksana is a British beauty influencer with over 150,000 followers on Instagram. She’s known for her colorful and bold makeup looks, as well as her advocacy for sustainability and ethical beauty practices.
  • Rosie Huntington-Whiteley
    (@rosie.huntington.whiteley)

    Rosie is a British supermodel and beauty entrepreneur with over 12 million followers on Instagram. She’s known for her natural and effortless beauty looks, as well as her clean beauty line, Rose Inc.
  • Ruby Hammer
    (@rubyhammer)

    Ruby is a British makeup artist and beauty entrepreneur with over 20,000 followers on Instagram. She’s known for her expertise in makeup and her clean beauty line, Ruby Hammer Recommends.
  • Ruth Crilly
    (@modelrecommends)

    Ruth is a British beauty influencer with over 200,000 subscribers on her YouTube channel. She’s known for her skincare expertise, as well as her product reviews and lifestyle content.
  • Sali Hughes
    (@salihughes)

    Sali is a British beauty journalist and influencer with over 70,000 followers on Instagram. She’s known for her no-nonsense approach to beauty, as well as her expertise in skincare and makeup.
  • Samantha Maria
    (@samanthamaria)

    Samantha is a British fashion and beauty influencer with over 1.5 million followers on Instagram. She’s known for her effortless style and natural beauty looks, as well as her lifestyle content.
  • Sammi Maria
    (@samanthamaria)

    Sammi is a British fashion and beauty influencer with over 900,000 subscribers on her YouTube channel. She’s known for her relatable and honest content, as well as her makeup and skincare tips.
  • Sarah Angius
    (@sarahangius)

    Sarah is a British-Dutch hairstylist and beauty influencer with over 1.5 million followers on Instagram. She’s known for her creative and innovative hairstyles, as well as her tips and tutorials on how to achieve them.
  • Sarah Jagger
    (@sarahjaggerbeauty)

    Sarah is a British makeup artist and beauty influencer with over 60,000 followers on Instagram. She’s known for her creative and bold makeup looks, as well as her work with fashion and beauty brands.
  • Sharon Farrell
    (@sharonfarrell_)

    Sharon is an Irish makeup artist and beauty influencer with over 300,000 subscribers on her YouTube channel. She’s known for her wearable and everyday makeup looks, as well as her skincare and haircare tips.
  • Sophie Shohet
    (@sophieshohet)

    Sophie is a British fashion and beauty influencer with over 100,000 subscribers on her YouTube channel. She’s known for her luxury and high-end fashion and beauty content, as well as her lifestyle and travel vlogs.
  • Steph Yeboah
    (@stephanieyeboah)

    Steph is a British plus-size fashion and beauty influencer with over 200,000 followers on Instagram. She’s known for her body-positive and inclusive approach to beauty, as well as her advocacy for diversity and representation in the industry.
  • Stephanie Yeboah
    (@stephanieyeboah)

    Stephanie is a British writer and beauty influencer with over 60,000 followers on Instagram. She’s known for her advocacy for body positivity, inclusivity, and representation in the beauty industry.
  • Suzie Bonaldi
    (@hellooctober)

    Suzie is a British YouTuber and beauty influencer with over 700,000 subscribers. She covers topics like beauty, fashion, and lifestyle, and her channel also features travel vlogs and Q&A videos.
  • Tanya Burr
    (@tanyaburr)

    Tanya is a British beauty influencer with over 3 million subscribers on her YouTube channel. She’s known for her makeup tutorials, product reviews, and lifestyle content.
  • The Anna Edit
    (@theannaedit)

    Anna is a British fashion and beauty influencer with over 600,000 subscribers on her YouTube channel. She’s known for her minimal and chic style, as well as her beauty and skincare tips.
  • The Inkey List
    (@theinkeylist)

    The Inkey List is a British skincare brand that has gained a large following on social media for its affordable and effective skincare products. Their Instagram page has over 200,000 followers and features skincare tips, product launches, and customer reviews.
  • Vicky Pattison
    (@vickypattison)

    Vicky is a British reality TV star and beauty influencer with over 4 million followers on Instagram. She’s known for her makeup and skincare tips, as well as her collaborations with fashion and beauty brands.
  • Victoria Magrath
    (@inthefrow)

    Victoria is a British fashion and beauty influencer with over 1.5 million followers on Instagram. She’s known for her high-end fashion and beauty content, as well as her travel and lifestyle posts.
  • Zara Khalique
    (@zarasbeautybag)

    Zara is a British beauty influencer with over 150,000 subscribers on her YouTube channel. She’s known for her natural and minimal makeup looks, as well as her product reviews and skincare tips.
  • Zara Mcdermott
    (@zara_mcdermott)

    Zara is a British reality TV star and beauty influencer with over 1 million followers on Instagram. She’s known for her bold and colorful makeup looks, as well as her lifestyle content.
  • Zoe Newlove
    (@zoenewlove)

    Zoe is a British beauty influencer with over 20,000 followers on Instagram. She’s known for her natural and minimal makeup looks, as well as her product reviews and skincare tips.
  • Zoella
    (@zoella)

    Zoella is a British YouTuber and author with over 11 million subscribers on her main channel. She covers topics like beauty, fashion, and lifestyle.


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